Marketing in a Digital World (Mrkt 408) by Coursera On Univ. of Illinois at Urbana-Champaign

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Marketing in a Digital World

Classified as: MRKT408 - Digital Marketing

Course Description:

This course will examine how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by shifting the balance of power from firms to consumers.

Instructor(s) Aric Rindfleisch
University
Provider

Start Date 01/Apr/2015
Duration 6 weeks
Main Language English

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